Entries will be judged for:
- Breakthrough communications thinking
- Tactical elements for solving marketing problems through a digital strategy
- Demonstrating sustained cross-cultural understanding of marketing issues
- Providing solutions worthy of world class standards
- Results
- Suggested length to each question is no more than 400 words.
JURY: An international jury has been formed with advertisers, agency, media and academic members representing various regions of the world.
Judges to date include:
- Chairman of the Jury: Scott Berg — Director of Digital Strategy, HP
- Rishad Tobaccowala — CEO of Denuo, Division of Publicis
- Les Margulis — CEO of Margulis Media Group and Contributing Editor to The Internationalist
- Mike Jarvis — International Media Director, Banner, Division of WPP
- Graeme Hutton — Sr. VP & Director of Consumer Insights & Research, Universal McCann
- Plus members of The Internationalist editorial team and board.