The Awards for Innovation in Media will reflect the way companies market their products.

Innovation is essential to today's effective media thinking in a world where messages are becoming instantly global.
The 7th Annual Internationalist Awards for Innovation in Media honor inspiring case studies scored for insights, strategy, and results across all product categories and reflect the way companies market their products around the globe. Unlike many awards that cite the best in a single product or media category, The Awards for Innovation in Media enable all case studies to compete equally across all classifications; winners are those with the highest point scores.

1. A Local Brand or Service in a Local Market with an innovative media solution worthy of international adaptation or of world class standards
2. A Local execution of a Multinational campaign
3. A Multinational campaign in any one region of the world, such as Europe, Latin America, Middle East, Asia, etc.
4. A Global campaign or a Multinational campaign running in more than one region

Note: No other awards offer these types of international categories. Most are by product group (food, auto) or type of media (Search, mobile, viral, etc).